BMW Group has started 2013 strongly and carried its momentum from the past 12 months into the new year.
The manufacturer scored record sales in January with a total of 123,276 BMW, Mini and Rolls-Royce brand vehicles being delivered during this time, it represented a 9.9 per cent increase on previous months.
Officials at BMW said that the rise in sales was driven by the strong performance of the BMW 3 Series which sold 29,053 units and the BMW X1 which also saw volumes grow by 57.8 per cent to 11,753 units.
Ian Robertson, member of the board of management in sales and marketing at BMW, said: “We made a successful start to the new year, selling more BMW Group vehicles than ever before in the month of January. We remain true to our strategy of balanced sales across the globe by achieving growth on all continents last month.”
BMW joins the likes of Nissan and Mercedes-Benz which all kicked 2013 off in style.
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